Facebook ad agencies for garden room builders compared

Five questions we asked of every agency

One: does it serve garden rooms, landscaping or an adjacent outdoor trade? Two: does it do anything about creative, since garden rooms are sold on photography? Three: is there a nurture mechanism for a decision that takes a season? Four: what does the builder keep if it leaves? Five: is the fee published?

Two agencies from our original shortlist were changed. A kitchen showroom specialist dropped out, and an inbound agency that names garden room providers as a client type came in. The ranking otherwise follows the method in how we compare Facebook ad agencies.

1. Landscape Marketers (Intent Marketing Ltd)

Best for: Garden room builders that sell through garden designers or offer landscaping with the build

Landscape Marketers, trading name of Intent Marketing Ltd in Litlington near Royston, serves landscaping companies, garden designers, driveway and paving firms and tree surgeons and claims to be the UK's leading marketing expert for them. Garden rooms are not named, but they are sold by many of the agency's garden design clients as part of a scheme.

The complete marketing solution spans website design, online advertising, SEO, AI search optimisation, email, social media and lead funnels built on downloadable guides and video. That guide-and-video nurture is a good match for a buyer who spends months comparing cladding, glazing and insulation options. Case studies cover a garden design and driveway firm, a landscaper and a garden designer. Pricing is not published.

Answers to our five questions: adjacent trade yes, creative not stated, nurture yes, assets not stated, fee no.

2. Riley Marketing

Best for: Regional garden room builders who want enquiries tracked from first click to deposit on a fixed fee

Riley Marketing works with builders and landscapers and has built the site for SET Building & Brickwork, an Essex building firm, which is the kind of business that adds garden rooms to its range. Its foundational growth system is a fixed £149 a month: an SEO-focused website with service and location pages, Google Business Profile optimisation, Google review automation that reactivates past customers, missed call text back, and a CRM with lead status tracking and branded quote pages on the builder's own domain.

Garden room sales are long and quote-heavy. A £28,000 garden office quote with options for cladding, electrics and insulation is better presented as a branded page on your domain than as a PDF, and the CRM shows which enquiries have gone quiet after three weeks so they can be chased. Review automation builds the rating that a buyer spending that much will check, and location pages catch 'garden office builder Harrogate' when the research starts.

Facebook and Instagram ads are an add-on, as are Google Ads and local SEO, so Meta is added once the foundation exists. The system is built before you pay, with unlimited revisions, no setup fee and no notice period. Answers to our five questions: adjacent trade yes, creative no (you supply photos), nurture yes via CRM and quote pages, assets yes on your own domain, fee yes.

Founder Tom Riley has ten years in search and lead generation, previously led organic growth at an insurtech and has run his own lead generation websites. Clients deal with him directly.

3. TradesGrow

Best for: Welsh builders adding garden rooms who want PPC, Facebook and local SEO together

TradesGrow in Cardiff serves builders, landscapers, roofers, electricians, driveway firms and plumbing and heating trades. Services are web design, paid advertising with call tracking, local SEO including Google Business Profile, citations and review generation, Facebook ads and done-for-you lead generation.

Case studies with lead and revenue figures exist for roofers, a boiler installer, a landscaper and a driveway company. Pricing is behind a free strategy call; lead-gen offers say first leads are free and the portfolio shows indicative cost-per-lead figures with a results-vary caveat.

Five questions: builders and landscapers yes, creative not stated, nurture not stated, assets not stated, fee no.

4. JDR Group

Best for: Garden room companies with showrooms and a sales team wanting HubSpot-driven inbound

Derby-based JDR Group is the only agency here that names garden room providers as a client type, alongside kitchen and bathroom designers, window and door specialists, landscapers, hot tub companies, renewable installers and builders. It calls itself the UK's leading inbound agency for home improvement businesses and a top HubSpot partner, and grew out of business coaching.

Services run from inbound and content marketing, SEO, Google Ads and paid social to email automation, HubSpot CRM implementation, web design, CRO and sales training. It publishes traffic and revenue results for a B2C home improvement company plus garden room content. Pricing is behind a free consultation.

Five questions: garden rooms yes, creative via content, nurture yes via HubSpot, assets depend on the HubSpot arrangement, fee no. The model suits a company with a showroom and sales staff rather than a builder with two crews.

5. Home Improvement Growth

Best for: Builders who want Meta video only and have their own sales process

Home Improvement Growth sells Meta video ads to windows, doors and glazing companies with wider home improvement as a secondary market, promising premium leads, scroll-stopping creative and transparent reporting.

Garden rooms are visual enough for video to work. But no pricing, case studies, follow-up tooling or account ownership terms are published. Five questions: adjacent trade partly, creative yes, nurture no, assets not stated, fee no.

Five-question matrix

Yes, no or not stated against each question, based on what the agency publishes.

Which agency for your garden room business

A builder with one or two installation crews and no showroom: Riley Marketing. It covers the long quote cycle and the trust-building at a known £149 plus ads, and everything it builds stays on your domain. You will need to invest in photography yourself, which you should do anyway.

A garden design practice that sells rooms within schemes: Landscape Marketers, whose funnels are built for that buyer.

A company with a showroom, display rooms and salespeople: JDR Group, which names your trade and brings HubSpot process. TradesGrow suits a Welsh builder who wants Google and Meta together. For similar long-cycle trades see agencies for extension builders, and for the content question read creative production in-house versus agency.

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